Outside In: The Power of Putting Customers at the Center of Your Business

Outside In: A book review by Bob Morris

August 28, 2012

Outside In: The Power of Putting Customers at the Center of Your Business Harley Manning and Kerry Bodine New Harvest/Houghton Mifflin Harcourt (2012) There’s “bad news” and there’s “good news” Development of the concept of customer-centrism predates Barbara Bund’s business…

Read More