Posts Tagged ‘MIT’

My Adventures in Marketing: A book review by Bob Morris

My Adventures in Marketing: The Autobiography of Philip Kotler
Idea Bite Press (May 2017)

To life!

If the essential function of marketing is to create or increase demand, then the essential function of demarketing is to reduce … READ MORE

What it takes to become a trillion-dollar company

In The Four, published by Portfolio/Penguin Random House (October 2017), Scott Galloway examines “four technology giants [that] have inspired more joy, connections, prosperity, and discovery than any [other] entity in history. Along the way, Apple, Amazon, Facebook, and Google have created hundreds of thousands of … READ MORE

There Is No “Invisible Hand”

Here is an excerpt from an article written by Jonathan Schlefer for Harvard Business Review and the HBR Blog Network. To read the complete article, check out the wealth of free resources, obtain subscription information, and receive HBRREAD MORE

Different Types of Breakthrough Thinking

In The Net and the Butterfly, Olivia Fox Cabane and Judah Pollack explain “the art and practice of breakthrough thinking.”

They observe, “For many, breakthroughs are like butterflies — beautiful and awe-inspiring, yet erratic and elusive. Some people think they happen through hard work and … READ MORE

Deep Work: A book review by Bob Morris

Deep WorkDeep Work: Rules for Focused Success in a Distracted World
Cal Newport
Grand Central Publishing (2016)

“We are what we repeatedly do. Excellence, then, is not an act, but a habit.” Aristotle

Those who aspire to “connect sacredness inherent in traditional craftsmanship to the world … READ MORE

How Company Culture Shapes Employee Motivation

How a Company

Here is an excerpt from an article written by Lindsay McGregor and Neel Doshi for Harvard Business Review and the HBR Blog Network. To read the complete article, check out … READ MORE

Reinventing Society in the Wake of Big Data: A Conversation with Alex (“Sandy”) Pentland

Reinventing

According to John Brockman, Publisher & Editor, Edge.org, “With Big Data we can now begin to actually look at the details of social interaction and how those play out, and are no … READ MORE

Social Physics: A book review by Bob Morris

Social PhysicsSocial Physics: How Social Networks Can Make Us Smarter
Alex Pentland
Penguin Books (2014)

How to increase our understanding of “the dynamics of human society, and hence our ability to plan for the future”

Alex (“Sandy”) Pentland is among the most influential thought leaders in a new … READ MORE

Maria Konnikova on “Hacking the Brain: How we might make ourselves smarter in the future”

lead_large-1
Here is a brief excerpt from an article by Maria Konnikova for The Atlantic. To read the complete article, check out others, and obtain subscription information, please click here.

Illustration Credit: Álvaro Domínguez

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The perfectibility … READ MORE

Paul Krugman on “Knowledge Isn’t Power”

Fred R. Conrad/The New York Times

Fred R. Conrad/The New York Times

Here is a brief excerpt from an article by Paul Krugman for The New York Times. To read the complete article, check out … READ MORE

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