Mark P. McDonald

The Social Organization: A book review by Bob Morris

April 18, 2012

The Social Organization: How to Use Social Media to Tap the Collective Genius of Your Customers and Employees  Anthony J. Bradley and Mark P. McDonald Harvard Business Review Press (2011) How and why organizational success with social media “is fundamentally a leadership…

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Why People Are Not Your Greatest Asset

December 12, 2011

Here is an excerpt from an article written by Anthony J. Bradley and Mark P. McDonald for the Harvard Business Review blog. To read the complete article, check out the wealth of free resources, and sign up for a subscription to…

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