Lexus
Legacy in the Making: Building a Long-Term Brand to Stand Out in a Short-Term World Mark Miller and Lucas Conley McGraw-Hill Education (March 2018) Why and how to build a brand “through the lens of legacy” that can still have…
Read More
Breakthrough Problem Solving with Action Learning: Concepts and Cases Michael J. Marquardt and Roland K. Yeo Stanford Business Books/Imprint of Stanford University Press (2012) How and why action learning “is truly the most powerful problem-solving tool of the 21st century” Those who have read any of…
Read More
How to get a good spin with “The Wheel of Retailing”
Remarkably few business executives are familiar with Malcolm McNair’s name, much less with his books and articles, and that’s a shame because he was one of the most influential business thinkers in the 20th century. One of his most important…
Share this:
Like this: