Joseph Campbell

Hearts Touched with Fire: A book review by Bob Morris

May 12, 2022

Hearts Touched with Fire: How Great Leaders Are Made David Gergen Simon & Schuster (May 2022) “To strive, to seek, to find, and not to yield.” Tennyson’s Ulysses As I began to read this book, I was again reminded that…

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Persuadable: A book review by Bob Morris

February 2, 2016

Persuadable: How Great Leaders Change Their Minds to Change the World Al Pittampalli HarperBusiness/Imprint of Haroer Collins (January 2016) Why leaders should demand to know whatever they need to know, especially if it is not what they think Those who…

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Persuadable: A book review by Bob Morris

January 28, 2016

Persuadable: How Great Leaders Change Their Minds to Change the World Al Pittampalli HarperBusiness/Imprint of Harper Collins (January 2016) Why leaders should demand to know whatever they need to know, especially if it is not what they think they know…but…

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What Motivates Me: A book review by Bob Morris

October 15, 2014

What Motivates Me: Put Your Passions to Work Adrian Gostick and Chester Elton The Culture Works; HAR/PSC edition (September 2014) How to get your passions in proper alignment with how you want to live and what you want to do…

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Joey Reiman: Part 2 of an interview by Bob Morris

January 8, 2013

Joey Reiman is CEO and founder of BrightHouse. Over the past 25 years, Joey has worked with leadership at The Coca-Cola Company, Procter & Gamble, McDonald’s and Newell Rubbermaid, and has emerged as one of the nation’s foremost visionaries and…

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Joey Reiman: Part 1 of an interview by Bob Morris

January 4, 2013

Joey Reiman is CEO and founder of BrightHouse. Over the past 25 years, Joey has worked with leadership at The Coca-Cola Company, Procter & Gamble, McDonald’s and Newell Rubbermaid, and has emerged as one of the nation’s foremost visionaries and…

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The Dueling Myths of Business

December 13, 2012

In an interview of Betty Sue Flowers conducted by Art Kleiner for strategy+business magazine, published by Booz & Company, Flowers dissects the attitudes and beliefs that unconsciously influence decision makers. Here is a brief excerpt. To read the complete interview,…

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The Four Steps to the Epiphany: A book review by Bob Morris

November 8, 2012

The Four Steps to the Epiphany: Successful Strategies for Products That Win Steven Gary Blank Quad/Graphics (Third Edition, 2007) Here is “a radical reexamination of the entire new product introduction process”…and almost everything that precedes it Note: The review that…

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Another baker’s dozen of memorable quotations

September 12, 2012

o   “All truth passes through three stages: First, it is ridiculed. Second, it is violently opposed. Third, it is accepted as being self-evident.”  Arthur Schopenhauer o   “Do I contradict myself? Very well then I contradict myself, (I am large, I…

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Business at the Speed of Now: A book review by Bob Morris

February 3, 2012

Business at the Speed of Now: Fire Up Your People, Thrill your Customers, and Crush Your Competition John M. Bernard John Wiley & Sons (2012) Principles and practices to ensure that organizations move faster as well as be more productive…

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