Jim Signorelli

Blogging on Business Update from Bob Morris (Week of 4/8/13)

April 14, 2013

I hope that at least a few of these recent posts will be of interest to you: BOOK REVIEWS The Infinite Resource: The Power of Ideas on a Finite Planet Ramez Naam World Changers: 25 Entrepreneurs Who Changed Business as…

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StoryBranding: A book review by Bob Morris

April 11, 2013

StoryBranding: Creating Stand-Out Brands Through The Power of Story Jim Signorelli Greenleaf Book Group Press (2013) A sound introduction to storytelling fundamentals that can help to create or increase demand for whatever you offer for sale Thanks to Stephen Denning,…

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