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Whoever Tells the Best Story Wins: A book review by Bob Morris

February 2, 2022

Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact Annette Simmons AMACOM (May 2015) How to “lay the groundwork for using stories as credible tools” to “adjust the perceptions your stories…

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EDNA: Narration

May 16, 2018

Many years ago when I began to teach English at the Kent School in Connecticut, I devised an acronym for my students based on two primary sources: Aristotle’s Rhetoric (4th century BCE) and Modern Rhetoric (1949) co-authored by Cleanth Brooks…

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Simon Horton on the “Strong Win-Win” approach to negotiation: Part 2 of an interview by Bob Morris

November 30, 2016

Simon Horton is one of the world’s leading negotiation skills trainers, having taught hostage negotiators, senior purchasing officers for some of the largest global manufacturing companies and solicitors at the most prestigious law firms in the world. He is a…

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Simon Horton on the “Strong Win-Win” approach to negotiation: Part 1 of an interview by Bob Morris

November 20, 2016

Simon Horton is one of the world’s leading negotiation skills trainers, having taught hostage negotiators, senior purchasing officers for some of the largest global manufacturing companies, and solicitors at the most prestigious law firms in the world. He is a…

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Whoever Tells the Best Story Wins: A book review by Bob Morris

May 12, 2015

Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact Annette Simmons AMACOM (May 2015) How to “lay the groundwork for using stories as credible tools” to “adjust the perceptions your stories…

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Joey Reiman: Part 2 of an interview by Bob Morris

January 8, 2013

Joey Reiman is CEO and founder of BrightHouse. Over the past 25 years, Joey has worked with leadership at The Coca-Cola Company, Procter & Gamble, McDonald’s and Newell Rubbermaid, and has emerged as one of the nation’s foremost visionaries and…

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Joey Reiman: Part 1 of an interview by Bob Morris

January 4, 2013

Joey Reiman is CEO and founder of BrightHouse. Over the past 25 years, Joey has worked with leadership at The Coca-Cola Company, Procter & Gamble, McDonald’s and Newell Rubbermaid, and has emerged as one of the nation’s foremost visionaries and…

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Lend Me Your Ears: A book review by Bob Morris

December 13, 2012

Lend Me Your Ears: Great Speeches in History William Safire W.W. Norton (1997) If there is a better anthology of great speeches, I am not aware of it. The text from which its title is derived is Mark Antony’s speech…

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Squirrel Inc.: A book review by Bob Morris

September 22, 2011

Squirrel Inc.: A Fable of Leadership through Storytelling Stephen Denning Josey-Bass/A Wiley Imprint (2004) Nuts R Us Think about it. Who are among the greatest storytellers throughout history? My own list includes Homer, Plato, Chaucer, Aesop, Jesus, Dante, Boccaccio, the…

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Whoever Tells the Best Story Wins: A book review by Bob Morris

August 24, 2011

Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact Annette Simmons AMACOM (2007) I am among those who have praised Annette Simons’ previously published The Story Factor and are thus delighted…

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