Jeanne G. Harris
The Mindful Marketer: How to Stay Present and Profitable in a Data-Driven World Lisa Nirell Palgrave Macmillan/A Division of St. Martin’s Press (2015) How to create or increase demand by being totally engaged in a data-driven process of mindful service…
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Competing on Analytics: The New Science of Winning Thomas H. Davenport and Jeanne G. Harris Harvard Business School Press (2007) In this volume, Thomas Davenport and Jeanne Harris explain how to become an analytical competitor: “an organization that uses analytics…
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Thomas H. Davenport holds the President’s Chair in Information Technology and Management at Babson College and is responsible for the overall management of the Institute for Process Management. He and Larry Prusak also manage the Working Knowledge program. His published…
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In an article that appeared in Harvard Business Review (January 2006), Thomas H. Davenport explains how to become an analytics competitor: champion analytics from the top, create a single analytics initiative, focus on your analytics efforts, establish an analytics culture,…
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Most Valuable Business Insights: 16-20
After having read and reviewed so many business books, I now share brief comments about what I consider to be the 25 most valuable business insights and the books in which they are either introduced or (one man’s opinion) best…
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