Jay Greene

Design Is How It Works: A book review by Bob Morris

June 28, 2011

Design Is How It Works: How the Smartest Companies Turn Products into Icons Jay Greene Portfolio/The Penguin Group (2010) How to create experiences that consumers crave According to Jay Greene, “effective design in the twenty-first century goes well beyond creating…

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Jay Greene: An interview by Bob Morris

June 28, 2011

For more than two decades, Jay Greene has written about some of the most important companies, business trends, and top executives in the world. From 2000 to 2009, he served as BusinessWeek’s Seattle bureau chief, overseeing the magazine’s coverage in…

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