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Geoffrey Colon on “Disruptive Marketing”: Part 2 of an interview by Bob Morris

February 3, 2017

Geoffrey Colon is the voice at the intersection of marketing, tech, and popular culture. Thinking is his commodity. DJ, data punk, podcaster and author, Geoffrey is a Communications Designer at Microsoft in Redmond, WA, for Microsoft search advertising (Bing Ads).…

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Geoffrey Colon on “Disruptive Marketing”: Part 1 of an interview by Bob Morris

January 27, 2017

Geoffrey Colon is the voice at the intersection of marketing, tech, and popular culture. Thinking is his commodity. DJ, data punk, podcaster and author, Geoffrey is a Communications Designer at Microsoft in Redmond, WA, for Microsoft search advertising (Bing Ads).…

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Matchmakers: A book review by Bob Morris

June 20, 2016

Matchmakers: The New Economics of Multisided Platforms David S. Evans and Richard Schmalensee Harvard Business Review Press (June 2016) How to help those with a need for a product or service to connect with those who can provide it, The…

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Platform Revolution: A book review by Bob Morris

March 27, 2016

Platform Revolution: How Networked Markets Are Transforming the Economy—And How to Make Them Work for You Geoffrey G. Parker, Marshall W. Van Alstyne, and Sangeet Paul Choudary W. W. Norton & Company March 2016) How to accelerate connectivity and interaction,…

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Simulate to Stimulate

March 24, 2016

Here is an excerpt from a recent blog post by Josh Linkner. As always, he offers excellent advice on how to achieve success (however defined), in this instance by becoming better prepared than anyone else is to do whatever must…

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Finish BIG: A book review by Bob Morris

September 23, 2015

Finish BIG: How Great Entrepreneurs Exit Their Companies on Top Bo Burlingham Portfolio/Penguin Random House (2015) “In theory there is no difference between theory and practice [when selling a company]. In practice there is.” Yogi Berra As I began to…

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The Creator’s Code: A book review by Bob Morris

September 15, 2015

The Creator’s Code: The Six Essential Skills of Extraordinary Entrepreneurs Amy Wilkinson Simon & Schuster (2015) “Whether you think you can or think you can’t, you’re probably right.” Henry Ford The term “gazelle” refers to the classic entrepreneur of myth…

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Green Giants: A book review by Bob Morris

September 1, 2015

Green Giants: How Smart Companies Turn Sustainability into Billion- Dollar Businesses E. Freya Williams AMA COM (2015) How and why purpose and profitability are not mutually exclusive. In fact, they tend to be interdependent. To what does the title of…

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Josh Linkner on “Becoming Irresistible”

March 27, 2015

Here is a brief excerpt from a recent post by Josh Linkner at his website. To read the complete article, check out others, and sign up for email alerts, please click here. * * * In just 60 seconds, Taylor…

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Hit the Reset Button in Your Brain

February 4, 2015

Here is a brief excerpt from an article OpEd article by Danial J. Levitin for The New York Times. To read the complete article, check out others, and obtain subscription information, please click here. * * * This month [i.e.…

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