Henry Ford’s Model T

Disruptive innovation: A Primer

March 22, 2020

  In an article for HBR co-authored with Joseph Bower, “Disruptive Technologies: Catching the Wave” (January/February 1995), Clayton Christensen introduces the concept of disruptive innovation, one that creates a new market and value network and eventually disrupts an existing market…

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How technology can drive the next wave of mass customization

February 28, 2014

Here is an article co-authored by Anshuk Gandhi, Carmen Magar, and Roger Roberts for McKinsey & Company in which they explain how and why seven technologies are making it easier to tailor products and services to the wants of individual…

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