Gary Vaynerchuk

The Storyteller’s Secret: A book Review by Bob Morris

February 27, 2016

The Storyteller’s Secret: From Ted Speakers to Business Legends, Why Some Ideas Catch on and Others Don’t Carmine Gallo St. Martin’s Press (2016) How and why “storytelling is not something we do. Storytelling is who we are.” Carmine Gallo Carmine…

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Jedi Mind Tricks: 17 Lesser Known Ways to Persuade People

October 26, 2012

Here is an excerpt from an article by Peep Laja featured by the Conversion XL website. To read the complete article, please click here. * * * You want to be persuasive. The power to influence people to get what you want…

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The Thank You Economy: A book review by Bob Morris

May 10, 2011

The Thank You Economy Gary Vaynerchuk HarperBusiness (2011) Business begins with making people feel appreciated…and goes nowhere unless they do In recent years, an avalanche of research data generated from marketplaces throughout the world reveals that when asked to identify…

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“Advocates are bred, not born….”

February 26, 2011

I agree. Every organization needs people (employees, customers, clients, allies, etc.) who are its advocates among their family members, friends, and associates. No organization ever has too many of them.  Call them whatever you wish. Ben McConnell and Jackie Huba…

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