Foursquare
Well-Designed: How to Use Empathy to Create Products People Love Jon Kolko Harvard Business Review Press (2014) How to focus on people, celebrate emotional value, and drive optimism through lateral and divergent thinking I share Jon Kolko’s high regard for…
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Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification Rajat Paharia McGraw-Hill (2013) How to build a stakeholder loyalty and engagement program that drives a competitive advantage for your enterprise According to Rajat Paharia, the…
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Adam Bryant conducts interviews of senior-level executives that appear in his “Corner Office” column each week in the SundayBusiness section of The New York Times. Here are a few insights provided during an interview of Dennis Crowley, co-founder and chief executive of Foursquare, the location-based…
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