Fascinate: How to Make Your Brand Impossible to Resist

Fascinate: A book review by Bob Morris

May 12, 2016

Fascinate: How to Make Your Brand Impossible to Resist, Revised and Updated Edition Sally Hogshead HarperBusiness/An Imprint of HarperCollins (April 2016) How creating a brand with one or more of seven advantages can help to create or increase and then…

Read More