evaluate competitive head-to-head battles between companies loosely classified as “attackers” and “incumbents”

Seeing What’s Next: A book review by Bob Morris

June 9, 2011

Seeing What’s Next: Using the Theories of Innovation to Predict Industry Change Clayton M. Christensen, Scott D. Anthony, and Erik A. Roth Harvard Business School Press (2004) Together with Erik A. Roth and Scott D. Anthony, offers in this volume…

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