enabling a company to grow faster and more profitably by leveraging those relationships rather than going it alone. The criteria are identified on Pages 2-3. Steinhilber then identifies three reasons
Strategic Alliances: Three Ways to Make Them Work (Memo to the CEO) Steve Steinhilber Harvard Business Press (2008) This is one of the titles in the “Memo to the CEO” series published by Harvard Business Press, each less than 200…
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