Eliyahu Goldratt
Jon Fortt conducted a rare interview of Jeff Bezos, one that was videotaped and featured by LinkedIn. Here is Fortt’s introduction. To watch the video of the interview, please click here. Photo: Steve Jurvetson/Flickr * * * At the beginning…
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StoryBranding: Creating Stand-Out Brands Through The Power of Story Jim Signorelli Greenleaf Book Group Press (2013) A sound introduction to storytelling fundamentals that can help to create or increase demand for whatever you offer for sale Thanks to Stephen Denning,…
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My guess (only a guess) is that whenever a list of the greatest storytellers throughout history is compiled, Charles Dickens would be among those included. The creative talents of other novelists (notably Balzac and Dostoevsky) are probably ranked higher but I think Dickens’ skills with setting a…
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The Radical Leap Re-Energized: A Story That Will Change the Way You Lead Steve Farber No Limit Publishing (2011) “If I am not for myself, then who will be for me? And if I am only for myself, then what…
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ROAR! Get Heard in the Sales and Marketing Jungle Kevin Daum with Daniel A. Turner John Wiley & Sons (2010) How to “break through all that noise and visual stimulation to get to the core of the customer” What we…
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EDNA: Narration
Many years ago when I began to teach English at the Kent School in Connecticut, I devised an acronym for my students based on two primary sources: Aristotle’s Rhetoric (4th century BCE) and Modern Rhetoric (1949) co-authored by Cleanth Brooks…
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