Posts Tagged ‘Consumer Reports’

Robbie Kellman Baxter: Part 2 of an interview by Bob Morris

BaxterRobbie Kellman Baxter created the popular business term “Membership Economy.” She is the founder of Peninsula Strategies LLC, a strategy consulting firm. The Peninsula Strategies website is www.peninsulastrategies.com. Her clients have included large organizations like Netflix, SurveyMonkey … READ MORE

Robbie Kellman Baxter: Part 1 of an interview by Bob Morris

BaxterRobbie Kellman Baxter created the popular business term “Membership Economy.” She is the founder of Peninsula Strategies LLC, a strategy consulting firm. The Peninsula Strategies website is www.peninsulastrategies.com. Her clients have included large organizations like Netflix, SurveyMonkey … READ MORE

Likeable Social Media: A book review by Bob Morris

Likeable Social MediaLikeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing
Dave Kerpen
McGraw-Hill (2011)

How and why social media can increase our ability to listen, to respond, and to be empathic as no other media

I commend … READ MORE

bobmorris

Archives