Candide
New Brand Leadership: Managing at the Intersection of Globalization, Localization and Personalization Larry Light and Joan Kiddon Pearson FT Press (2015) If someone asks you if your brand’s significance is global, local, or personal and your answer is “yes,” this…
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What it means to be a human being
Opinions are divided as to what it means to be a human being. Here are several perspectives that are of special interest and value to me: “The satisfactions of manifesting oneself concretely in the world through manual competence have been…
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