Business Model

Fail Fast or Win Big: A book review by Bob Morris

February 14, 2015

Fail Fast or Win Big: The Start-Up Plan for Starting Now Bernhard Schroeder AMACOM (2015) How and why the LeanModel Framework can be “a rocket ship for entrepreneurs” As I began to read this book, I was again reminded of…

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How to embrace a new way of thinking about creating and launching a new company or project

February 4, 2015

In Fail Fast or Win Big: The Start-Up Plan for Starting Now, Bernhard Schroeder introduces what he characterizes as the Lean Model Framework. As he explains, “instead of spending months writing a business plan and then looking for investors, who…

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