Creative Strategy Generation: Using Passion and Creativity to Compose Business Strategies That Inspire Action and Growth Bob Caporale McGraw-Hill (2015) “The essence of strategy is choosing what not to do.” Michael Porter Throughout the last several decades, I have been…
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Creative Strategy Generation: A book review by Bob Morris
Creative Strategy Generation: Using Passion and Creativity to Compose Business Strategies That Inspire Action and Growth Bob Caporale McGraw-Hill (2015) “The essence of strategy is choosing what not to do.” Michael Porter Throughout the last several decades, I have been…
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