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The Genius of Richard Florida: Part 1 of an interview by Bob Morris

April 16, 2022

Richard Florida is the author of several global best-sellers: The Rise of the Creative Class, The Breakthrough Illusion, Beyond Mass Production, The Flight of the Creative Class, and Who’s Your City? In The Great Reset, he explains how new ways…

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A New Multinational Mission

May 27, 2015

Here is the conclusion of a brilliant article (“The New Mission for Multinationals”) co-authored by José F.P. Santos and Peter J. Williamson that appeared in MIT Sloan Management Review. To read the complete article, check out others, and obtain subscription…

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Widgets: A book review by Bob Morris

April 18, 2015

Widgets: The 12 New Rules for Managing Your Employees As If They’re Real People Rodd Wagner Mc Graw-Hill (April 2015) How to create “the ultimate employee experience” It is no coincidence that most of the companies annual ranked among those…

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Design to Grow: A book review by Bob Morris

February 11, 2015

Design to Grow: How Coca-Cola Learned to Combine Scale and Agility (and How You Can Too) David Butler and Linda Tischler Simon & Schuster (2015) How the design by purpose process can create value while driving both scale and agility…

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Beyond the Brainstorm

December 1, 2014

Here is a brief excerpt from an article by Lisa Bodell for strategy+business, published by strategy&, formerly Booz & Company. She challenges conventional wisdom as to how and where the most promising ideas are generated. To read the complete article,…

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Life Lessons From the Car Guy

June 13, 2011

What does it take to inspire people and defeat a bean-counting corporate bureaucracy? An autocrat in the boardroom with an allergy to consensus, says former Chrysler and GM executive Bob Lutz. Here is an excerpt from an article of his…

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Richard Florida, First Interview, by Bob Morris

September 15, 2010

Richard Florida is the author of several global best-sellers: The Rise of the Creative Class, The Breakthrough Illusion, Beyond Mass Production, The Flight of the Creative Class, and Who’s Your City? In his latest book, The Great Reset, he explains…

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