Ben McConnell and Jackie Huba
The Power of Why: Breaking Out in a Competitive Marketplace Richard Weylman New Harvest (April 2013) Why you must keep asking “Why?” until you understand why In his book Begin with Why, Simon Sinek asserts — and I agree —…
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“Advocates are bred, not born….”
I agree. Every organization needs people (employees, customers, clients, allies, etc.) who are its advocates among their family members, friends, and associates. No organization ever has too many of them. Call them whatever you wish. Ben McConnell and Jackie Huba…
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