Al Ries
Harvard Business Review on Reinventing Your Marketing Various Contributors Harvard Business Review Press (2011) How to use innovative thinking to improve how you create or increase demand for what you offer Those who aspire to maximize the impact of their…
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Before They Were Famous
Here is a blog post by my friend Tom Butler-Bowdon, author of the five volumes that comprise the 50 Classics series, published by Nicholas Brealey Publishing. * * * I’m delighted to be blogging for the new UK version of…
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