200 McKinsey client projects

Brainsteering: A book review by Bob Morris

March 18, 2011

Brainsteering: A Better Approach to Breakthrough Ideas Kevin P. Coyne and Shawn T. Coyne HarperBusiness/HaroerCollins (2011)   How to come up with new and better ideas all day, every day, and even on demand? Kevin Coyne and Shawn Coyne respond…

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